Click Mark as NPA (no personalized ads). Dimensions in Google Analytics 4 are attributes or metrics that are associated with your analytic data. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. Event-Scoped Custom Dimension 3. A/B testing experiment last updated timestamp in msec. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. myDimension array. This report shows you the first traffic source of each individual session. Item-scoped dimensions will be incompatible with event-scope metrics. User-Scope Explained. Recommended Events for eCommerce Website. GA4 Automigration – What you NEED to know February 28, 2023. Item-data import can bring your entire product catalog into Analytics, letting you measure uLearn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience segment builders. The guide is aimed at Google Tag Manager users and has been designed to complement the official documentation. The new e-commerce dimensions provide more granular data on items, promotions, and shopping behavior. Ecommerce advertisers and. Screenshot from GA4, April 2023Custom Definitions (Dimensions and Metrics) Custom Dimensions: User-scoped: 25 (for 360 it's 100) Event-scoped: 50 (for 360 it's 125) Item-scoped: 10 (for 360 it's 25) (The Dimension name must start with a letter and may only contain letters, numbers and underscores. Filter your data using Polymer’s intuitive interface, set your preferred presentation options, and create your GA4 metrics and dimensions visualizations with the software’s easy-to-use tools. Update #2: Google had previously mentioned that session-scoped custom dimensions. Here is how to unnest these fields and use them in your queries and reports. New Metrics: A/B testing ad revenue from variance_square computation. 5) GA4 Event-Scoped Ecommerce Metrics to BigQuery Mapping 6) GA4 Item-Scoped Ecommerce Metrics to BigQuery Mapping 7) GA4 Revenue Metrics to BigQuery Mapping 8) GA4 Event Dimensions to BigQuery. The GA4 BigQuery export schema can. Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. Then you can add all the extra parameters you want. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. the 1 in dimension1) in the first field, and then an item parameter name in the second. ; An item-scoped metric counts the number of times users interacted with items in an ecommerce event. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 1 Listening for a JS event implemented via GTM and tracking it in GA4. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics are like default dimensions and metrics,Depending on the scope, you can create the following number of custom dimensions: Event – 50. GA4 is still inferior to GA. Event-scoped dimensions—Ever wondered about the spark that lights up a conversion? Meet your "Event Investigators. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. Event. Read Google Analytics 4 News New in GA4: Create and Modify Events with Regex April 6, 2023 Napkyn April 14, 2023 . How to Connect GA4 with BigQuery; Item-scoped custom parameters in BigQuery Export and Measurement. 5 Google Analytics 4 Event Parameters. You must create user-scoped dimensions to ensure custom. Ecommerce advertisers and. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. The Ecommerce purchases report includes item-scoped dimensions and metrics that let you see how well each item is performing. This replaces the product-scope dimensions in UA. How to send custom dimensions to GA4 from GTM? Sending dimension values from GTM to GA4 is done similarly as in Universal Analytics, and this time it’s even more intuitive since we are using dimension parameter names instead. Industry Outlook. If so, you’re safe to use the hits. A/B testing revenue from variance_square computation. Item-data import can bring your entire product catalog into Analytics, letting you measure uAdditional Universal Analytics content group dimensions may be implemented and operate separately in GA4 as event-scoped custom dimensions. These include: A new. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andClick the Create custom dimensions blue button and create an event-scoped custom dimension by entering the dimension name and event parameter. UA Product Type – > GA4 Item-scoped type While Google Analytics 4 does collect sessions, it primarily has an event-based measurement model . Item-scoped dimensions like itemName are becoming incompatible with event-scoped metrics like eventCount . Item-data import can bring your entire product catalog into Analytics, letting you measure uGA4 Adds New Conversion Counting Method April 13, 2023. Meaning you need to set them up before you can begin analyzing the data. To set up a Custom Metric in GA4, follow the steps below: (the ‘gear’ icon in the bottom-left corner) In the “Property” column, click on (circled in red in the screenshot below) 4. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Chose your created event parameter in the dropdown. g. The key is used to join the data you upload with the existing data in your events for this data-source type. Item-scoped custom dimensions are related to products or items on eCommerce platforms. It's no longer just the property id visible in the property list, unfortunately. Item-Scoped Custom Dimension. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 0 GA4: total revenue is 0 and Monetization screen not showing data. GA4 Changes: ️ Added to GA4. Custom dimensions. 50 event-scoped custom metrics per property. If you're a game developer, metrics like "level completions" or. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. The key is used to join the data you upload with the existing data in your events for this data-source type. This set of dimensions is integral for conducting e-commerce analysis. Attribution dimensions will be incompatible with some event-scope metrics. Item-scoped dimensions will still be compatible with item-scoped metrics like itemRevenue, user-based metrics like activeUsers, and session-based metrics like sessions. You can solve partial compatibility issues by using the EEC products to GA4 items custom variable template. The scope is like the rules of the game. User-scoped traffic dimensions in GA4 come with the prefix ‘First user’ and show you where the users came from the first time. '. Understand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. User ID. GoogleUnderstand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. Before diving into custom dimensions, you might want to understand more. 125. getMetadata method returns Custom dimensions and metrics available for the specified GA4 property ID, as well as Universal metadata. Defined based on a custom event parameter. This article describes the dimensions andDiscover more about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience segment builders. Google Analytics reports the attribute of your website users as a dimension. In addition to the. [GA4] Ecommerce scopes Understand how parameters defined at different levels in ecommerce events impact your reports Google Analytics categorizes ecommerce data into event and item scopes. Since we don’t know how that will look like when they get available, both Custom Dimensions and Custom Metrics are therefore mapped in the same table. “Rules of scope also apply to Custom Tables (and Custom Reports). If you want to map product-related data to item-scoped custom dimensions, map the utag data to a member of the item. How scope has changed in Google Analytics 4; PART II: The setup of custom dimensions + reports. Defined based on a custom event parameter. Follow the below steps to archive a user property: Step-1: Navigate to your GA4 property view and then click on the ‘Configure’ link: Step-2: Click on ‘Custom Definitions’. What is a user-scoped dimension in GA4? A “user-scoped” dimension describes the person who is performing the action. Item-scoped custom dimensions. While designing this report, we took into account:Hour and minute dimensions are not available in the GA4 UI [Edit: Both of these are now available in the UI] DV360 Insertion Order and Line Item not available in GA4; Attribution reports only follow GA4 default data-driven attribution when talking about conversions. In our GA4 implementation we've added a custom dimension to track the user_id like so: And this allows us to filter our data using this dimension successfully. Event-scoped dimensions don't include a prefix (e. There are three types of custom dimensions in GA4 that you can use to collect data about your customers. item category), which means you’ll be able to create the same configuration you had in UA. Event-scoped custom dimensions. I am still searching for an answer, but if someone will be able to help it would be great!Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. The guide is aimed at Google Tag Manager users and has been designed to complement the official documentation. You can add some additional global parameters in config tag, those parameters will send with all the. Doing so may result in inconsistent reporting data. Go to Tags and click on the New button. Item brand. You don’t need to manually. The custom dimension shows up with the proper value set. Google Analytics 4 (GA4) is a marketing tool all marketers should be using. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. New Metrics: A/B testing ad revenue from variance_square computation. These analyses are based on custom event parameters defined to provide specific data insights, such as transaction value for instance. Configuration limits. Any time you use an item-scoped dimension, you must select an item-scoped metric rather than the equivalent event-scoped metric. This addition closes key parity gaps with the Universal Analytics audience builder. Item-scoped custom dimensions. 50. You can also set up the custom dimensions in your eCommerce application using the item_catergory parameter. Point & Counterpoint: Why you should give GA4 a chance July 21, 2022. 25. The event scope provides informUnderstand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 2 Total Revenue in GA4 for non ecommerce sites. Defined based on a custom event parameter within an items array. Once defined, custom dimensions and metrics will show up in real time in custom reports, the BigQuery Export, and in the GA4 connection to Looker Studio. The following ecommerce dimensions and metrics are available in Explorations and the Data API:. 10. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics enable. an item ID that could be any of over 500 unique item ID numbers). In the picture above, dimension12 is used to maintain product size,. In these cases. Defined based on a custom event parameter within an items array. All custom metrics – 50. User – 25. The following are the general syntax for Custom Dimensions. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. 1. Image Courtesy of Google Help. Is it possible to get this data after the changes?Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. This article describes the dimensions andGA4 SQL is a free and user-friendly tool that simplifies the querying process for Google Analytics 4 data in BigQuery. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Item-scoped custom dimensions. Item-scoped custom dimensions. Let's start with the good news: custom item-scoped parameters (custom. Doing so may result in inconsistent reporting data. This article describes the dimensions andGA4 Custom dimensions vs Universal Analytics Custom dimensions. Yes: Length of event parameter name: 40 characters: N/A: Length of event parameter value: 100 characters. • If you want to create a custom dimension with the product scope in GA4, use item parameters like item_category, item_category_2,. Edit level user access is required to configure custom dimensions in GA. This custom variable template is a great solution for migrating from the. In GA4, that definition was widened to “items” to apply to both products and services. Celestron Ultima 65 Angled Zoom Spotting Scope with Smart Phone Adapter & Case,. 10 per property. On this property, dimensions are hit scoped by default, this meaning that if you send a parameter with an event, then it will be considered a hit scoped. Item-scoped custom dimensions. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. GA4 update🚨 Google has announced new dimensions and metrics for the audience builder in GA4: Item-scoped dimensions: - Item ID - Item affiliation - Item brand - Item category - Item category. Item-scoped custom dimensions Setting up and configuring custom dimensions and metrics to collect data is a key part of harnessing the power of automated reporting . Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. The process looks like this:* First, you have to send a user property to GA4 (e. Custom dimensions. (GA4) When the page loads the event is fired and all data is sent to GA4 via GTM (Google Tag Manager). In the instructions below, you’ll see our suggested approach for adding Classy variables as either event parameters or user properties. Currency of the items associated with the event, in 3-letter ISO 4217 format. . 2. In GA4, event-scoped and item-scoped dimensions only apply to the specific event with which they are sent. Currency. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. A custom event is an event that you define so you can collect information about an interaction that's important to your business. Event scope: Tracks the dimension or metric with each hit (pageview, event, etc. When you want to track a. 1. Google Analytics provides an item-scoped and event-scoped version of each ecommerce metric. Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. Analyze an attribute about a product or service sold on your online store. The process of creating. Analyze an attribute about a product or service sold on your online store. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without. This article describes the dimensions andLearn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Item-data import maps item_ids in historically and ongoing collected events to the item-field values you import, and processes and displays the uploaded values (in audiences, reports, and explorations) instead of the originally. 3. This article describes the dimensions andThe majority of the legacy products scoped keys found in the data layer (or ecommerce dimensions in GA4) have been replaced by items scoped keys. It is possible to create custom. New dimensions and metrics in the audience builder. Google Analytics offers two types of ecommerce metrics that provide quantitative data about ecommerce events: An event-scoped metric counts the number of times an ecommerce event was triggered. Subscribe as free member and get access to this premium tutorial ). Google Tag Manager: No tag for GA4 configuration or GA4 event. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Analyze an attribute about a product or service sold on your online store. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from the select clause. The following are the general syntax for Custom Dimensions. When entering the product scope you have to verify if enhanced ecommerce is enabled in Google Analytics. Analytics. Content groupings reporting is not available in GA4. When you want to track a specific event and send it to. Read Newsletters Data Activation First Party Data Google Analytics 4 News. However, this wasn't available in BigQuery. There are 3 new dimensions: Item affiliation; Item variant; Shipping tier; Shipping tier is event-scoped and associated with an online shopping event, like a purchase event. 2 GTM firing same event multiple times. User-scoped Custom Dimensions in Google Analyti…Explorations can include item-scoped dimensions and metrics or event-scoped. M1903A4 showing right rear scope mounting on REDFIELD JUNIOR mount. [GA4] Custom dimensions and metrics; 3 of 19 [GA4] Archive dimensions and metrics; 4 of 19 [GA4] Collect data about. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. User-scoped dimensions are dimensions that describe segments of your user base, such as their language preferences or geographic locations. We are tracking all events mentioned in Google's documentation (e. Everyone’s favorite new Google product, Google Analytics 4 (GA4), has just released 12 new item and event-scoped ecommerce metrics and dimensions. . This article describes the dimensions andUpdate: New dimensions and metrics for ecommerce in GA4. Included in the event is an items array, which provides information about the event as well; specifically, the items array describes the purchased items. In Tag configuration, do the following five steps:NEWS >> Item scoped custom dimensions are now available in #GA4 properties. Lack of. It tells GA4 when and where to track the dimension or metric. They do not carry over or apply to other events in the same session, including subsequent and previous events. User Properties: Type: OBJECT. Then register the logged. This article describes the dimensions andProduct-Scoped – these are likely replaced by item parameters but not officially supported. [GA4] Scopes of traffic-source dimensions Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and. This example query contains all following Google Analytics custom dimensions and metrics. You can have 25 user-scoped custom dimensions and 10 item-scoped custom dimensions. GA4 Custom Dimension (not set) Ecommerce. Ecommerce. Event-scoped metrics measure the number of times an ecommerce event was triggered on your. Event Scoped Custom Dimensions in GA4 –. Item-scoped custom dimensions. You must set up ecommerce events to populate ecommerce metrics. Select the Google Analytics: GA4 Event as the tag type. You can send one or more item IDs with your events. In the end, click “Save. #2 Custom Parameters – These are the parameters you manually send along with an event. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Item scoped custom dimensions in GA4 - so when adding them to a product, they go to the Parameters field for each eCommerce event tag (add_to_cart, view_item etc. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. They do not carry over or apply to other events in the same session, including subsequent. 0 how to get around ga4 incompatible combination of dimensions and metrics. These are “user scope” dimensions in GA4. They can be event-scoped, user-scoped or item-scoped. Event scope: Tracks the dimension or metric with each hit (pageview, event, etc. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics are. Then, in the GA4 interface, go to “Configure” and click on “Custom definitions. By selecting the desired metrics, dimensions, date range, and the name of the BigQuery table to query, the tool automatically generates a. From a data collection standpoint, no specific changes. ) Yes (overwrite) Custom. The template is. ”item_category5. 1 Answer Sorted by: 2 It is not currently possible. 4. It is a limitation, but more than you could use in Universal Analytics. ; An item-scoped metric counts the number of times users interacted with items in an ecommerce event. As far as I can tell, I need to create a new GA4 event that fires on every pageview and send the dataLayer value as an event. Event-scoped custom dimensions. The choice for "Item" scoped custom dimensions now exists in the GA3 Admin>Property>Custom Definitions>Custom Dimensions UI. Not just for Ecommerce but for all GA4 data collection! Item-scoped Custom Dimensions. Consequently, collecting session-based custom. You must set up ecommerce events to populate ecommerce metrics. Using Site Search data in GA4 August 10, 2022. 50. Scope in Universal Analytics; 1. Any time you use an item-scoped. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. via Google Ta. Click Unmark as NPA. Doing so may result in inconsistent reporting data. Item-scoped parameters added to GA4 export schema. 125 event-scoped custom dimensions per property. Choose “Create custom dimensions” and provide a dimension name, scope (event or user), and the exact name of the event used. An event-scoped custom dimension is the GA4 custom dimension whose value is calculated and sent for each event. A/B testing experiment last updated timestamp in msec. This could result in (not set) values in your reports if an event-scoped or custom-scoped dimension is not explicitly. Now that we’ve revisited what these dimensions mean, let’s dig deeper into each of them. Next, add the newly created parameters as dimensions and event count as metrics, in the report configuration. Step-3: Click on the three dots menu next to the user property (aka user-scoped custom dimension) you want to delete: Step-4: Click on the ‘ Archive ‘ option:How to Properly Configure Custom Dimensions in Google Analytics 4. automatically collected event: The file_download event, and associated parameters such as file_name, that are recorded by default as part of enhanced measurement in a web data stream serve the same purpose. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. This allows you to analyze information about your products or services and separately analyze important ecommerce interactions. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. However, this wasn't available in BigQuery. – RonC. I currently have a user-defined variable in GTM that gets the GA Session ID from the cookies. Before diving into custom dimensions, you might want to understand more about custom. Doing so may result in inconsistent reporting data. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. Any time you use an item-scoped dimension. They are created by registering a parameter with event scope in the GA4 user interface. Suppose you want to know the number of it you already have created and the number of it you still can. Session-scoped dimensions. ; For example, a customer adds 3 quantities of the. Item-data import can bring your entire product catalog into Analytics, letting you measure uThese parameters are also defined in custom dimensions. liquid and on custom script for ecommerce tracking on checkout -> additional scripts which was included above. If you upgrade to the enterprise version (called "New GA 360") then you will be able to create 250. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. 5. Traffic-source dimensions provide information about where your traffic originates from, the methods by which users arrive on your website or app, and the specific marketing efforts you use to drive thSTEP 2: SET UP CUSTOM DIMENSIONS IN GOOGLE ANALYTICS ADMIN. Item brand. The key is used to join the data you upload with the existing data in your events for this data-source type. Go to your GA4 property in the menu click ‘ Configure’ (1), go to ‘ Custom definitions’ (2) and click ‘ Create custom dimensions’ (3): Follow the overview table above and add one user custom dimension at the time. Event Scoped Custom Dimensions in GA4 – Tutorial #7 GA4 Metrics. Google Analytics: Universal Analytics Ecommerce Tag Setup. Analytics. What is a dimension? 1. User scope is the largest scope in GA4 because it looks at the user’s entire path to purchase within the given lookback window (typically set to 90 days). 125. User-scoped custom dimensions. It also now provides an event-scoped and item-scoped version of ecommerce metrics and dimensions. (e. Item-scoped parameters added to GA4 export schema. Connect Polymer to your GA4 account with the software’s pre-built connector, and you can start pulling data in seconds. If you have certain specific product information that the standard GA4 item scoped dimensions cannot satisfy, you can create your own custom ones in GA4. g. A custom dimension is a user-created dimension in Google Analytics 4. For example, you can analyze the color, size, rating, or status of a product. 1. 125. How to Use Custom Dimensions The purchase event has a number of event-scoped parameters, such transaction_id, value, and tax. There are three categories of custom dimensions: Event-scoped custom dimensions. It is a limitation, but more than you could use in Universal Analytics. 0 Best practice for add-on items during ecommerce transaction with Google Analytics 4 (GA4) 0 Google Analytics 4 ecommerce is not firing within Shopify theme. This is an implementation guide Google Analytics 4. Do not upload a file that includes duplicate keys. Schema key: lists the key dimensions or metrics. By default, the Ecommerce purchases report includes the "Item name" dimension and metrics like "Items viewed" and "Items added to cart", which allow you to see how many times each item is viewed and added to cart. Analyze an attribute about a product or service sold on your online store. Item-data import is used to widen item-scoped metadata within ecommerce events. If you take a look at the developer guide, you’ll notice five optional properties in the “items” node of the eCommerce schema: “item_category,” “item_category2,”. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. Step 3. In GA4, you can create up to 25 user-scoped custom dimensions and up to 50 event-scoped custom dimensions per property. By implementing custom dimensions through GTM and configuring them in your GA4 property, you can customize your GA4 property and reports. Let's start with the good news: custom item-scoped parameters (custom dimensions for your ecommerce products) are finally available in the GA4 BigQuery export. Any time you use an item-scoped. The following dimensions and metrics are freshly introduced in the audience builder: Item-Scoped. You must set up ecommerce events to populate ecommerce metrics. GA4 (Google Analytics. Each dimension and metric has a scope (user-level, session-level, hit-level), and you can’t combine dimensions and metrics of different scopes. Session-scoped dimensions show you where both new and returning users are coming from when they start new sessions. This article describes the dimensions and metrics that apThere are two main types of custom dimensions in GA4: Event-scoped custom dimensions: These are custom dimensions whose value is calculated and sent for each event. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andThis GTM Variable creates either GA4 Events or GA4 Ecommerce Items based on the Enhanced Ecommerce Object or Google Tag Manager Variables. Item-scoped custom dimensions. And a custom metric. 3. PRODUCT SCOPE Item parameters have replaced product-scoped custom dimensions. Choose “Create custom dimensions” and provide a dimension name, scope (event or user), and the exact name of the event used. CRM data. #3 User properties – They are like user scoped custom dimensions of Universal Analytics. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. Google Analytics offers two types of ecommerce metrics that provide quantitative data about ecommerce events: An event-scoped metric counts the number of times an ecommerce event was triggered. Google Analytics 4 lets you send up to 27 custom parameters in the items array. Click Unmark as NPA. The source and medium for non-conversion events. Quota information for custom dimensions. You must set up ecommerce events to populate ecommerce metrics. ) User scope: Tracks the dimension or metric for the whole user journeyCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andCreate dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andDiscover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. A custom dimension that has event scope is called an event-scoped. Included in the event is an items array, which provides information about the event as well; specifically, the items array describes the purchased items.